Once a message is created and associated with a segment, Connect allows you to configure
bounce and reply handling settings. In the event of a bounce or customer reply to the
sent message, Connect allows you to configure a message that will be triggered by a
qualifying event and sent to the user, or other body as necessary.
Note: You are able to
create a separate bounce campaign that will be triggered by an event, or use an
existing event-triggered event to send the message to the user as
necessary.

Configuring the Bounce and Reply Handling Settings for Messages
To configure the bounce and reply handling settings for an existing message:
- Navigate to the Messages screen for the desired campaign.

- Select the desired message in the Segment Messaging screen by clicking on
the messages Message hyperlink. The message details appears.

- Click the Bounce and Reply Handling section link. The Bounce and Reply
Handling section appears.

- To set the reply handlers:
- Click on the 'Not Set option link in the Reply Handlers
section. The reply handler trigger list appears.

- Select or deselect the reply handlers that you wish to trigger the
campaign:
- Email Persistent Bounce Handler: A reply handler that is
triggered when a persistent bounce is encountered (error code
'5XX')
- Email Temporary Bounce Handler: A reply handler that is
triggered when a temporary bounce is encountered (error code
'4XX')
- Email Spam FBL Reply Handler: Triggered when Connect
receives an FBL (standard type of feedback loop email that is
sent out by most ISPs)
- SMS Persistent Bounce Handler: A reply handler that is
triggered when a persistent SMS bounce is encountered
- Email Context Not Found Handler: A handler that is
triggered when an email context is not found
-
SMS Unsubscribe Handler: A reply handler looking for an
unsubscribe action from the customer via SMS
- SMS Keyword Handler: A reply handler looking for a
specific defined keyword as a trigger
- SMS Double Permissions Handler: A reply handler looking
for the double permissions subscribe service response as a
trigger. The user needs to confirm twice before they are
subscribed to a conversation.
- SMS Context Not Found Handler: A reply handler that is
triggered when an SMS context is not found
- Email Change To Text Handler: A reply handler that will
change the customer's email preference from HTML to text
- Email Unsubscribe Handler: A reply handler looking for an
unsubscribe action from the customer via email
- Email Auto Reply Handler: A reply handler triggered by
the receipt of an out-of-office reply from the customer
- Email Challenge Reply Handler: A reply handler triggered
by a challenge/response reply
- Email Double Permissions Handler: A reply handler
listening for the approval from a subscribe campaign that
requires double permissions.
- Known Mailbox Handler: A reply handler listening for
email sent to 'abuse@' or 'postmaster@' email addresses and
forwards them to a mailbox specified in the reply handler
- Unexpected Reply Handler: A reply handler triggered if
the email does not trigger any of the other handlers
- DMS Mode Bounce Handler: A reply handler triggered if the
message is bounced by a DMS system bounce reply
- To cancel without saving any of the reply handler triggers, click the
Cancel button. The list of reply handler triggers disappears
without any options being saved.
- Click the Save button. The list of reply handlers disappears. The
list of selected reply handler triggers appears in the Reply
Handlers list.

- To set the optional reply handler settings you are able to create an
event-triggered campaign or to select an existing event-triggered campaign to
use for the reply:
- To create an event-triggered event that will reply to inbound emails:
- Click the Create option link. A bounce event-triggered
campaign is created for the reply.

- To edit the details of the campaign, click the name link for the
bounce campaign, entitled "Bounce ET campaign for interaction
[Name of Campaign] Message". For more information on
configuring event-triggered campaigns, please see Creating an Event-Triggered Campaign.
- To delete the association to the campaign without saving it:
- Click the Delete option link. A delete
confirmation message displays.

- To cancel without deleting, click the Cancel
button. The event-triggered campaign is not
deleted.
- Click the OK button. The campaign is
deleted.
- To create an event-triggered event with a copy of the existing content
from the current campaign that will reply to inbound emails:
- Click the Create and Copy Content option link. A bounce
event-triggered campaign is created for the reply. The content
from the existing message is also copied into the new
event-triggered campaign.

- To edit the details of the campaign, click the name link for the
bounce campaign, entitled "Bounce ET campaign for interaction
[Name of Campaign] Message". For more information on
configuring event-triggered campaigns, please see Creating an Event-Triggered Campaign.
- To delete the association to the campaign without saving it:
- Click the Delete option link. A delete
confirmation message displays.

- To cancel without deleting, click the Cancel
button. The event-triggered campaign is not
deleted.
- Click the OK button. The campaign is
deleted.
- To select an existing event-triggered campaign to be used for bounces
and replies:
- Click the Select option link. The Optional Reply
Handler Campaign for this Message section
appears.

- Select the desired event-triggered campaign by selecting the
radio button beside the desired event-triggered campaign.
- To cancel without saving an event-triggered campaign, click the
Cancel button. The Optional Reply Handler Campaign
for this Message section disappears. No event-triggered
campaign is selected.
- Click the Save button.
- To delete the association to the campaign without saving it:
- Click the Delete option link. A delete
confirmation message displays.

- To cancel without deleting, click the Cancel
button. The event-triggered campaign is not
deleted.
- Click the OK button. The campaign is
deleted.
- To cancel without saving any of the bounce and reply handling information, click
the Cancel button. The Segment Messaging screen displays without
saving the bounce and reply handling information.
- Click the Save button. The bounce and reply handling information is
saved.