Before launching your campaign, validate the message to make sure the content is correct,
check the links, check the parameters and make sure the coding is correct.
- In the User Interface, validate the message content. Go to Roll out >
Conversation Name > Campaign Name > Message >
Content Staging. First, validate all link definitions by clicking
each link that corresponds to a particular content type (Text, HTML, AOL).
- Recheck all links in the message. If there are any capital letters in a link,
query the LINK_MASTER table to ensure that the link name in the database
corresponds exactly to the link name displayed in the user interface. If they
are different, the links sent in the live message is unregistered and hinders
the ability to track click-throughs. In this case, go to Administrative
Tools > Link Overview and change the link case format to match
the database.
- Validate the Mail Merge tags used in the message. To ensure the validity of the
tags, view the staged message and the information in the Mail Merge tag fields.
If attributes are inserted into the message body using Mail Merge, be sure to
insert mock data for the particular attribute value to view how the data format
appears.
- Select one or more group(s) and send the staged message.
- After the message is staged and received, click all links to verify that they
are linking to the appropriate site.
- Validate the LINK_ID for each link sent in the message content. In the example
below, the LINK_ID is properly registered with a unique ID of '343'. The link
displayed below appears in either a text or Multi-Part Message:
http://ws.connectifydirect.com/kc123.14.0.343
To confirm that a link is properly registered in an HTML message, right-click
the message content and select View Source. The LINK_ID at the end of the
aliased link (and inside the anchor tags) is properly registered with a
unique ID.
<A href="http://ws.connectifydirect.com/kc123.14.0.343">
www.brickstreetsoftware.com</A>
If the LINK_ID is not registered, the LINK_ID defaults to 0 and also has the
destination URL for the redirected click-through, after the aliased link:
http://ws.connectifydirect.com/kc123.14.0.0
http://www.brickstreetsoftware.com
- Finally, print out a hard copy of each message and compare the text and spelling
to the original content.
When all of these steps are completed and approved, the message is ready for launch.
Remember to complete all of these steps for each message launched in a campaign.
Validating Links
The Connect link validation process parses through your content and checks all links
it finds. It then lists all the links and notifies you whether or not each is
valid.
For detailed information on validating your links, please see Reviewing Message Links
in this Guide.
Note: Automatic link validation is not possible for dynamic content. If you are
generating dynamic content, you have to manually validate each link.
Connect cannot validate links to https:// sites. If you use these links, you must
override the Undeliverable status during link validation and rollout.