Salem, NH USA –June 30, 2013
Brick Street Software, a pioneer in multichannel marketing management software, today announced the company’s participation in the 2013 National Association of Federal Credit Union’s 46th Annual Conference and Solutions Expo, taking place July 9-13 at Boston’s Hynes Convention Center. Brick Street Software, a first-time exhibitor, will showcase CONNECT, its enterprise marketing platform used by three out of five of the world’s largest financial institutions. Supported by success stories, live demonstrations and the presentation “Four steps to profitable transactional emails”, Brick Street will focus on helping credit unions improve their transactional message campaigns.
During the conference, attendees are encouraged to bring their credit union’s transactional emails to Booth Number 923. Brick Street’s consultants will be available to review and give feedback on the shared emails. The objective is to turn transactional email programs from a liability to an asset on the balance sheet.
“We are excited to exhibit at NAFCU Annual Conference,” said Chris Maeda, President & CEO of Brick Street Software. “Given our experience in the financial marketplace, and the importance credit unions place on cost efficient solutions to better serve members, we welcome the opportunity to provide practical and actionable steps to increase attendees’ transactional email marketing ROI.”
Brick Street does not only build software for today, it develops agile software for the unknown specifications and requirements of tomorrow. The modular CONNECT platform adapts to ever-changing and evolving digital communication channels without disrupting IT departments or impeding marketers’ responsiveness to customers.
About Brick Street Software
Brick Street Software is a high-end boutique software developer specializing in on-premise and SaaS marketing messaging solutions for enterprises and white-label partners. Brick Street Software’s cloud-based multichannel marketing platform CONNECT enables global organizations to deliver real-time messages across 11 communication channels.
With CONNECT, marketers are well equipped to carry on conversations with consumers over multiple devices as multi-tasking shoppers move about their day. With its single platform architecture, organizations have unified views of each consumer—across all channels to engage shoppers, drive sales, and develop loyal relationships.
Brick Street’s software developers have been pioneers in digital marketing since the dawn of the internet and it shows in every string of code. CONNECT’s agile engineering makes it possible to access any PHP page to pass information through SMTP or JMS. The modular design enables marketers to respond quickly to consumers’ adoption of new digital communication channels, while simultaneously minimizing security threats for IT. This forward-thinking strategy helps some of the world’s most successful companies send over 10 billion messages a year.
For more information, visit www.brickstreetsoftware.com
For product specifications or to request a demonstration, please contact Ann Peterson at +1 603.912.0046 Ext. 7008.
Brick Street Software
+1 603.912.0046 Ext. 7009